ROYAL WEDDING TOP TRUMPS
11th April 2011
A Leeds based PR agency today describes how a new official Royal Wedding Top Trumps as “trumping” anything they have previously done.
“Beyond our wildest expectations,” says Graham Barnes, Managing Director of 6 star pr said, after the packs secured publicity across SIX continents.
The media coverage made huge splashes in The Sun, Daily Mirror, Daily Mail, Daily Telegraph, Metro, The Wright Show, Radio One – plus headlines in the US, Australia, Africa, Asia and South America.
The ‘Royal Wedding Top Trumps’ features all the Royals and guests going to THE event of the year including the Queen, Sir Elton John and Posh n Becks. And even those not going – Fergie.
Now Graham – on behalf his agency’s client, the game’s makers London-based Winning Moves UK – is offering a couple the chance to be showcased in their own customised Top Trumps version of THEIR own wedding.
“This bespoke pack of Top Trumps is for use on the couple’s wedding day,” says Graham,
“It’s a real ‘money-can’t buy’ prize. The lucky winner will get to work on the pack and produce it featuring their own top table and wedding guests. “
In the pack – which Graham helped put together as well as launch - Kate Middleton has emerged as the new Queen of fashion. She trumps Posh in the brand new official pack in the ‘Style Icon’ category as the makers declare her “The Queen of Style”.
The pack also sees:
· FERGIE finally getting an invite, after all, to the wedding. She is included in the pack - but gets a zero in one key rating (There are five different rated categories in this special pack: ‘VIP’ ; ‘Age’ ; ‘Style Icon’ ; ‘Celebrity Press’ ; ‘Big Day Rating’).
· PRINCESS DIANA is also part of the pack, the makers saying as she will be in the “hearts and minds” of not just Prince William and the Royals but also the public.
Graham says his agency’s previous top publicity was in 2009 when a 99p ‘itsy beetsy’ bikini “also went around the world” for his client 99p Stores – followed by PR for a North Leeds hypnotherapist Rosemary Owen whose “hypnotising” of poker players also secured worldwide coverage.
Last month Graham and his agency, based in central Leeds, announced there will be a brand new MONOPOLY: Bradford Edition – out in October this year – as well as a new MONOPOLY game for Anglesey where Prince William and Kate Middleton will live after their honeymoon.
* The best entry will be the couple who most convinces Graham in up to 50 words why their wedding should get the Top Trumps treatment. Entries to: firstname.lastname@example.org by 2nd June 2011.
Issued by gb publicity 6 Star PR Ltd on behalf of Winning Moves Ltd.